The Epson SureColor F570 is currently the go-to 24-inch dye-sublimation printer; however, prices across various distributors and e-commerce platforms vary significantly, ranging from $2,400 to over $3,400. Below are the official Epson prices and the actual market pricing for 2026:
Official MSRP:~$2,495 to $2,695 for the Standard Edition; ~$3,099 for the Pro Edition (which includes the professional Epson Edge Print Pro RIP software).
Actual Market Retail Range:$2,450 to $3,400+, depending entirely on promotional manufacturer rebates and whether you are purchasing a bare-bones printer or a full “turnkey business bundle.”
Where is it cheapest, and are there active rebates? Epson periodically offers $200–$500 Instant Rebates. However, authorized distributors like Swing Design or IT Supplies often provide the best total value through starter bundles, tax exemptions, and flexible financing.
Before you reach for your wallet, take 10 seconds to get a quick overview of the core, heavy-hitting specs in the chart below:
About Epson F570 Sublimation Printer Price
Explanation of Price Data Sources
Official MSRPs are public. On the official Epson US direct store, the baseline MSRP is listed at $2,495.00 for the standard F570 and $3,099.00 for the F570 Pro (with certified renewed units listed at $2,169.99). However, because Epson primarily sells through dealers rather than direct retail discounts, the diverse market prices shoppers encounter are compiled across official manufacturer listings, top-tier authorized distributors (Swing Design, IT Supplies, JPPlus, DTGWeb), and verified commercial equipment suppliers, reflecting current instant rebates, bundle configurations, and checkout rates.
Epson F570 Price & Model Quick Reference Table
| Model / Configuration | Key Features | Real Market Price | Target Buyer |
|---|---|---|---|
| F570 Standard Edition | 24" wide-format roll/sheet feed, PrecisionCore MicroTFP head, 4x140ml bulk ink tanks, standard OS print drivers. | $2,495 (Official MSRP) Street Promo: $2,295 – $2,495 | Crafters and small shops designing via standard graphics software. |
| F570 Pro Edition | Identical hardware; includes Epson Edge Print Pro RIP software powered by Adobe PostScript 3 Engine. | $3,099 (Official MSRP) Dealer Promo: $2,795 – $2,995 | Commercial print houses requiring spot-color matching & advanced nesting. |
| Turnkey Business Bundles | Printer + Rolling Stand + Extra CMYK Inks + 24" Paper Rolls (High-end packs include a Heat Press). | $2,895 – $3,495+ (Varies by bundle content) | Startups seeking an out-of-the-box turnkey production line. |
| Certified ReNew / Refurbished | Factory-inspected and tested by Epson with full official warranty coverage. | $2,169 – $2,299 (Limited availability) | Budget-constrained businesses wanting the lowest entry cost for 24" width. |
Freight Warning: Unless explicitly marked as “Free Freight Shipping,” buyers should budget an extra $150 to $250 for LTL commercial shipping plus $60 to $100 for residential liftgate delivery.
Used & Refurbished Epson F570 Real Prices
If new hardware is outside your current capital, pre-owned units on eBay and Facebook Marketplace are viable alternatives. Depending on manufacture year and run-hours, real street prices fall between $700 and $2,150:
| Condition & Machine Age | Price Range | What to Expect |
|---|---|---|
| Certified ReNew / Like-New < 1 yr | $1,800 – $2,150 | Genuine 1-year factory warranty, zero cosmetic flaws, fresh ink bottles, turnkey. |
| Good Working Condition 1–2 yrs | $1,200 – $1,600 | Active print shop runner, often bundles the stand, leftover inks, and roll paper. |
| Aged / Sitting Idle 3+ yrs | $700 – $1,000 | Heavy cosmetic wear, saturated waste box, high risk of dried or blocked nozzles. |
| For Parts Only Blown head | $400 – $700 | Non-working; useful only for scavenging boards, rollers, and motors. |
You might spot an Epson F570 listed on eBay for just $799.99. While it looks like a massive discount, check the condition carefully: it is almost always tagged as For parts or not working. These are non-functional machines with blown heads or dried lines intended only for salvaging parts. A replacement printhead costs nearly $900, erasing all savings. Rule of thumb: Always verify that sub-$1,000 listings are fully operational, not “parts only.”
Important Notes
When buying a used F570, the single deciding factor is the “printhead condition.” Sublimation ink dries rapidly; if an F570 sits unpowered for weeks, dispersed dye crystals permanently clog the nozzles. Replacing a blown MicroTFP printhead costs $700 to $950+, instantly wiping out your second-hand savings.
Verification Rule: Never buy without a live, date-stamped Nozzle Check printout video proving 100% uninterrupted firing across all four channels.
Maintenance Action: Upon delivery, immediately flush and re-saturate the capping station and wiper blade with cleaning solution, running daily test prints to prevent residue buildup.
Is the $2,000+ Extra Investment for the Epson F570 Worth It?
Compared to $400–$700 converted desktop tank printers or entry-level letter-size units, committing nearly $2,500 to $3,000+ to an Epson F570 is a serious business decision. Looking across direct owner discussions curated on Facebook’s Sublimation Communities, print shop owners who made the leap report massive production leaps—alongside clear daily operational caveats.
Why Print Shops Happily Pay the Premium
“No More Taping / Puzzles”: The true 24-inch roll feed handles large desk pads, yard flags, and apparel seamlessly—no more taping sheets together or ruining blanks with seam misalignments.
Ultra-Low Bulk Ink Costs: Genuine 140ml ink bottles cost only ~$25 each, reducing consumable expenses to pennies per print compared to expensive sealed cartridges like Sawgrass.
Pitfalls to Weigh Before Buying
Zero Idle Tolerance (Inactivity = Clogs): This is a daily production machine. Leaving it unpowered for weeks dries the dispersed dye inside nozzles, forcing costly power cleanings that eat ink and waste boxes.
Paper Wetness & Curl Issues: High ink saturation can leave cheap, thin sublimation paper wet and cockled. Owners strongly advise sticking with dense, high-release paper rolls (like 105g+ Asub).
Beyond the price of the machine, what else will you have to pay?
Evaluating the true investment of an Epson F570 requires calculating far more than the upfront ~$2,500 hardware sticker. Over a multi-year commercial cycle, your bottom line is defined by hardware depreciation, maintenance box turnover, bulk ink, and roll paper:
Depreciation & Waste Maintenance Box Turnover:
Calculated over a standard 3-year commercial lifecycle, depreciation runs roughly $70–$80/month. Additionally, automatic cleaning cycles route purge fluids into the waste ink maintenance box (~$40–$50 each), with typical daily shops going through 2 to 3 units annually.
Bulk Ink Consumption (OEM vs. Premium Compatible Cost Simulation):
Running purely OEM 140ml inks (~$25/bottle) costs a medium-volume shop $800 to $1,200 annually.
For an in-depth breakdown of formulation differences and series compatibility, check out our guide on F170 Ink vs. T49M Ink vs. F570 Ink: A Comprehensive Sublimation Ink Comparison for Epson Printers. To slash operational overhead while protecting the MicroTFP printhead, many busy producers transition to Winnerjet premium compatible sublimation inks. Formulated with nanoscale dispersed pigments for ultra-wide gamut and zero-clog reliability, Winnerjet inks cut annual liquid consumable expenses by over 50%.
24-Inch Roll Paper Expenses:
Standard 24″ high-release transfer paper rolls (typically 100m–150m lengths) run $35 to $55 per roll, tallying $400 to $800 annually. Paired with Winnerjet fast-dry sublimation transfer paper and specialty films, you eliminate wet-sheet tracking and paper curl, virtually removing scrap blanks from your daily balance sheet.
Is the Epson F570 Actually the Right Fit for You?
Investing in print hardware is all about capital efficiency. Before pulling the trigger, align your available cash flow and operational needs against these three distinct budget tiers:
Ultra-Low Budget with Wide-Format Needs (<$700):
If startup capital is under $700 but you need up to 13-inch (A3+) transfer capability, a converted EcoTank like the Epson ET-15000 is the standard entry route. It delivers broad coverage on a dime, but you trade away official manufacturer warranty, icc-profile stability, and native technical support.
Tight Budget for Small Custom Goods (<$500):
If your product line is focused entirely on drinkware, mousepads, keychains, and small apparel graphics, the Epson SureColor F170 is unbeatable. It provides out-of-the-box factory sublimation reliability and warranty coverage without breaking the bank.
Commercial Volume & Seamless 24″ Width ($2,500+):
When you have ongoing daily orders for all-over apparel panels, throw blankets, gaming mats, and rigid signage, step straight up to the Epson F570 or F570 Pro. The seamless 24-inch continuous workflow and bulk-fill efficiency justify the initial investment immediately.
Need 24-Inch Capacity on a Tight Budget? Consider the Pre-Owned Route:
If your cash reserve is too tight for a brand-new $3,000 retail package but your orders demand 24″ seamless prints, second-hand hardware is your best commercial bridge. You can source working units and certified returns on eBay’s Epson F570 Marketplace, where functional machines often sell at a steep discount compared to new stock (just be sure to demand a live nozzle-check printout before checkout).




